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Certificate

Business AI & Prompt Management

100% ONLINE
1 month
On the job
French
25 March 2025

The Certificate

Business AI & Prompt Management

ChatGPT is no longer an option!

With the emergence of technologies such as ChatGPT, the business world is undergoing a radical transformation. Integrating artificial intelligence into business processes is no longer an option, but a necessity if we are to remain at the cutting edge of competitiveness. ChatGPT, with its extended capabilities thanks to innovations such as GPT-4 Turbo and GPT Builder, is redefining the way businesses operate, from automating tasks to creating personalised content. Professionals in all sectors – from marketing to data analysis to customer relationship management – now need to adapt their skills to exploit these powerful and versatile tools.

Taking this expert training course on ChatGPT is essential for any professional aspiring to remain relevant in an ever-changing working environment. It offers a unique opportunity to gain an in-depth and practical understanding of the latest updates and features of ChatGPT, which are crucial to maximising efficiency and innovation. Participants will learn not only to master the basic tools, but also to create customised versions of ChatGPT, without the need to master code, to meet specific needs, paving the way for multiple applications and significant competitive advantage. By taking part in this course, professionals will equip themselves with the knowledge and skills they need to successfully navigate the age of artificial intelligence and turn challenges into opportunities for growth and innovation.

A tailored course designed for professionals, the programme is structured to fit in perfectly with your schedule. The courses are given in the evening, over a period of 1 month. The lecturers, experts and professionals in their fields, guide the students by combining theory and practice, always with a link to the professional world.

EARLY BOOKING OFFER AT CHF 1,100 INSTEAD OF CHF 1,300 VALID UNTIL 20.12.2024

Next session: 25 March 2025
Evening classes on Tuesdays and Thursdays from 6pm to 9pm.

  • Mastering ChatGPT and its Evolutions: In-depth understanding of the capabilities of the GPT-4
  • Turbo model and its practical applications
    Creating Custom ChatGPT: Learn how to use GPT Builder to create specialized conversational agents
  • Integration and Automation with ChatGPT: Discover how to connect ChatGPT to external data and automate tasks via APIs

ChatGPT is no longer an option!

Fred Dumonal

Director of Continuing Education @CREA

The trainer

Our Digital Marketing Certificate courses are taught by working professionals in the field.

FLORENT ADAM (Speaker)

Chief Digital Officer

Procab Studio

The programme

Business AI & Prompt Management certificate

Foundations and New Capabilities of ChatGPT

Creation and customization with GPT Builder

Integration and Automation with ChatGPT

ChatGPT for Content Creation

ChatGPT for Data Analysis and Management

More details

the programme

  • DAY 1: TUESDAY 03.25.2025 | Foundations and New Capabilities of ChatGPT
  • DAY 2: THURS 27.03.2025 | Creation and Customization with GPT Builder
  • DAY 3: TUE 01.04.2025 | Integration and Automation with ChatGPT
  • DAY 4: THURS 03.04.2025 | ChatGPT for Content Creation
  • DAY 5: TUE 08.04.2025 | ChatGPT for Content Creation
  • DAY 6: THURS 10.04.2025 | ChatGPT for Data Analysis and Management

Each certificate participant receives free 6-month access to the LEARNING7 eLearning platform and its program: “Marketing in a Digital World”. This eLearning program, designed to boost your digital marketing skills, has been developed with Facebook, Google, Instagram and Youtube.

We also offer, for all those who would like to develop their knowledge and skills further:

Information session
Brochure

Job opportunities

Digital professions

It’s the first step on the road to the new communications professions, which have become essential for companies wishing to join the digital revolution.

  • Web Project Manager
  • Brand Manager
  • Community Manager
  • Online Traffic Manager
  • Web Marketer
  • And much more …

In a nutshell

Things to remember

On-the-job program
icône langage
Language: French
icone école
100% online
ORP support available
Information session
Brochure

Speakers

A school close to the market

Our motto is “learn from experience”. Knowledge comes from specialized experts. Our lecturers are professionals in their field, sharing their knowledge and tools with students so that they can learn from reality. The job market is changing fast, so it’s crucial that every student has the right background to enter the professional world.

How to take part in the certificate

Admission requirements

  • The participant must have the paid version of ChatGPT to be able to follow the training.
  • Have attended an information session or had a one-to-one interview

School

Price: CHF 1’300.- instead of CHF 1’300.- (early booking rate valid until 31.01.2025).
Booking fee: CHF 150.-.

Information session
Brochure

Inside

Dive into CREA

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Interested in CREA?

CREA focuses its development on five areas: Creation, Marketing, Communication, Digital and Luxury. The school adapts to changes in the professional world, notably by anticipating digital transformations in marketing and communication. CREA favors experience-based learning, with experienced professional lecturers. Close to the market, the school ensures that the knowledge imparted is in line with current professional realities. It maintains a network of Swiss and international companies and experts to support students and prepare them effectively for the job market.