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Master

Digital Communication & Influencer Marketing

Geneva
18 months
On the job
French
Monday 6 October 2025

The Master

Digital Communication & Influencer Marketing

The Master’s in Digital Communication & Influencer Marketing offers a programme that combines theory, practice and networking. It has been developed in collaboration with the leading players in digital marketing. The 18-month on-the-job Master’s programme is certified by the OMNES Education group.

We live in a digital world. Don’t you? The CREA Master’s in Digital Communication & Influence Marketing is a pillar of the education we believe in: education that is in tune with the realities of the market.

No company today can grow without seizing the opportunities created by digital technology. As such, they need talented people with solid knowledge and experience in this fast-moving field. As a professional with a vision, it’s essential that you invest in yourself to get the best possible grasp of the new horizons offered by digital. Anyone working in marketing and communications needs to have this expertise and be one step ahead of the game.

It’s no longer time to ask “why digital”, but rather “how to integrate these new communication channels into modern marketing, create powerful content and develop the right measurement tools”.

If you need to hire a digital partner, who should you choose? How do you assess the suitability of this partner and how do you manage the many digital projects that you will increasingly be asked to take on? The Master’s in Digital Communication & Influence Marketing will enable you to become a skilled and experienced strategist so that you can make the best marketing decisions in this connected world. The digital world is already a reality. Are you ready for it?

This is your chance to join a passionate community, ready to take on challenges with commitment and pleasure. Your career path will be enriched by a network of Swiss and international companies and experts who work alongside us, and by an openness to the world thanks to study trips or a semester on a partner campus abroad. Our Sustainable Education strategy embarks all CREAtors on an adventure where innovation is combined with social and environmental responsibility.

Pre-entry: Friday 3 October 2025 from 1.30 pm
Next entry: Monday 6 October 2025 at 9 am

120 ECTS credits

I chose this Master’s degree because my company is developing its digital strategy, and this offered me added value for my career.

Claire

Student @ CREA

The programme

Digital Marketing & Communication Masters

Strategic thinking and management

Disruptive landscape & technologies

Brand building

Social media & Communities

Creative Communication

Soft Skills

The Roots of Influence Marketing

Strategic Framework

Influencer Toolbox Management

Brand Building & Partnership

Social Influence for Business Growth

Soft Skills

Big Data & CRM

Retail & E-Commerce

Entrepreneurship

E-reputation & public relation

Information session
Brochure

Careers

Digital Marketing Jobs

This Master’s degree will enable you to acquire a high level of commitment, skills and responsibility in key positions in the digital world.

  • Digital Project Manager
  • Brand Manager
  • Web Marketer
  • E-Business/E-Commerce Consultants
  • Online Traffic Manager
  • And many more…

Companies that recruit our CREA students

In a nutshell

Things to remember

18

months’ training
On-the-job programme

1

trip to London (optional)
icône langage
Language : French
icone école
Campus : Geneva

120

ECTS credits
A Career Center, Corporate Relations & Alumni at your disposal
Possible financing plan
Training eligible for the OFPC annual training voucher
Campuses abroad via the OMNES Education network

*Please contact the Recruitment & Admissions Department before applying.

Information session
Brochure

Speaker·s

A school near the market

Our motto is ‘learning from experience’. Knowledge comes from experts. Our lecturers are professionals in their field and share their knowledge and tools with students so that they can learn from experience.

The job market is changing rapidly, so it’s vital that every student has the right background to enter the world of work.

How to join CREA

Admission requirements

  • Hold a bachelor’s degree, a federal diploma in marketing, communications or public relations, a CFC (Certificat fédéral de capacité) in marketing or communications (professional experience required) or an equivalent qualification.
  • Have attended an information session, an open day or a personal interview.
  • The 5-month internship (or professional activity) must be validated by the school and carried out during the training period.

Have you attended the CREA programme presentation?

Fill in the registration form

Entrance exam

There is no specific entrance examination for the Master’s programme.
Each application will be considered individually by the course director, who reserves the right to accept or reject an applicant without giving reasons.

Education

Course fee: CHF 24’900.-
Registration fee: 300. –
Special price for OMNES Education Group students – (on request)

ECTS credits

We award them to our bachelor and master students. These qualifications are recognised by professional associations and by CREA’s partner companies, but they are not state diplomas.

They are, however, awarded by a public school and comply strictly with the procedures laid down in the Bologna agreements. ECTS credits are the basis of the system used to quantify studies (face-to-face teaching, research, personal work, etc.).

The Bachelor’s degrees we award are worth 180 ECTS credits, while the Master’s degrees are worth 120 ECTS credits. Collaboration agreements with other institutes or professional associations in Europe allow our students to participate in other training courses, especially postgraduate courses.

Information session
Brochure

Insides

Immerse yourself in CREA

Are you interested in the program?

Discover also

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Interested in CREA?

CREA focuses its development on five areas: Creation, Marketing, Communication, Digital and Luxury. The school adapts to changes in the professional world, notably by anticipating digital transformations in marketing and communication. CREA favors experience-based learning, with experienced professional lecturers. Close to the market, the school ensures that the knowledge imparted is in line with current professional realities. It maintains a network of Swiss and international companies and experts to support students and prepare them effectively for the job market.