Digital & AI Business Strategy – Geneva

The Digital & AI Business Strategy Certificate is an innovative programme designed for executives, managers and decision-makers who want to structure a strategic vision of digital business.

In a context where innovation, AI and accelerating usage are transforming business models, this programme offers the keys to rethinking your leadership and effectively manage the digital transformation of your organisation. Designed to be taken in parallel with a professional activity, it combines strategic thinking, business and practical application to real-life issues.

Digital strategy is no longer an option: it is the foundation of sustainable competitive advantage. At a time when digital is becoming an integral part of every sector, decision-makers need to understand, anticipate and transform. This cycle will help you turn these changes into an opportunity for redefinition, innovation and growth.

Structured to fit in with your schedule, the programme alternates theory and practice over over 12 evenings and 6 Saturdays. It relies on expert speakers from the field to help you develop your strategic skills: digital management, business vision, innovation, governance, data and artificial intelligence.

The Digital & AI Business Strategy Certificate is designed for those who want to stay on course, make the right choices and strengthen their strategic impact in the age of artificial intelligence.

The 5 fundamental pillars of training :

Start date: Saturday, April 25, 2026.
Classes on Tuesday and Thursday evenings from 6:00 to 9:00 PM (online) and on Saturdays from 9:00 AM to 5:30 PM (on-site at CREA).