The Bachelor
Digital Marketing & Communication – 100% online
Since the beginning of the digital revolution, marketing and communication professions have evolved in step with innovation. Over the past five years, this transformation has accelerated even further: the rise of mobile usage, the explosion of content, and the rapid arrival of artificial intelligence—driven by a small number of powerful technology players who now shape the rules of the game. These changes are reshaping the industry and require a deep understanding of technological, sociological, and even geopolitical dynamics. In this fast-moving environment, creativity remains essential to stand out, engage audiences, and create meaning.
It is within this context of profound change that the Bachelor in Digital Marketing & Communication is positioned. For fifteen years, this well-established and market-recognized program has trained marketers to design and implement strategies adapted to these evolutions, while developing strong creativity and a sharp critical mindset.
Fully delivered online for the past five years, the Bachelor is built on the proven teaching approach of CREA – OMNES Education, specifically adapted to the dynamics of distance learning. The program combines theory and practice through courses, workshops, projects, and e-learning modules. A company internship strengthens professional experience, while expert lecturers who are active in the field help students build their first professional network.
Designed to offer a flexible pace, this Bachelor makes it possible to combine studies with an artistic, sporting, professional, or personal activity.
Through this online Bachelor, the range of possibilities remains wide open. It is up to you to explore it—wherever you are.
Seize the opportunity to join a passionate community, ready to take on challenges with commitment and enthusiasm. Your journey will be enriched by a network of Swiss and international companies and experts who work closely with us, as well as by a global perspective gained through study trips. Our Sustainable Education strategy brings all CREAtors into a shared journey where innovation goes hand in hand with social and environmental responsibility.
Course starts: October 12, 2026
180 ECTS credits
The online format allowed me to move forward at my own pace without ever falling behind, while balancing my other commitments. A true sense of balance.
Louis
Bachelor @CREA
The programme
of the Bachelor Digital Marketing & Communication – 100% online
Semesters 1 and 2
Culture & Environment
Marketing Fundamentals
Communication & Advertising
Media & Analytics
Creative Techniques & Tools
Contemporary issues & Transforming tomorrow’s world
Soft Skills & Personal Branding
Semester 1
Contemporary issues & Transforming tomorrow’s world
E-commerce & Acquisition
Data & CRM
Semester 2
Ideation & Creation
Strategic marketing plan
Brand Content
Semester 1
Ideation & Creation
Creative Management
Ethical Service Design
Strategic Communication & Media
Contemporary issues & Transforming tomorrow’s world
Semester 2
Study Trip
(option)
Internship
Bachelor Thesis
Companies that recruit our CREA students
In a nutshell
Things to remember
3
2
1
180
How to join CREA
Admission requirements
- Be between 18 and 25 years old
- Have attended an information or open door session, or have had a personal interview.
- Hold a Swiss Maturité, a baccalauréat, a certificat fédéral de capacité, a diploma from a business school, a school of general education or equivalent.
- Have completed the application form
- Have passed the entrance exam
If you have already attended the CREA program presentation, please fill in the registration form.
Entrance exam
After receiving the admission contract and all required documents requested by CREA’s management, the candidate receives instructions to take the online entrance exam. The exam takes place on a dedicated platform.
From the moment the invitation email is sent by CREA’s Recruitment & Admissions Office, the student has 10 days to answer the questions and submit the required work.
Throughout the online assessment, the student is guided by clear and precise instructions.
If the online entrance exam is not successful, an interview with a specific decision-making committee may be organized.
Enrollment at CREA becomes final once the full admission process is completed, including validation of the online entrance exam.
School
Price for 3 years of training: CHF 36’000.-
Application fee: 500.00 –
Including MacBook Pro computer hardware and graphics software.
ECTS credits
CREA awards Bachelor’s and Master’s degrees that are not state-recognized diplomas. However, these degrees are recognized by professional associations and by the school’s partner companies.
Bachelor programs represent 180 ECTS credits, and Master programs represent 120 ECTS credits, calculated in accordance with the principles of the Bologna agreements.
This framework improves the clarity of academic pathways and may allow, depending on the case and partner institutions, access to further studies or academic bridges, including postgraduate programs.
Interested in B2 or B3
CREA offers parallel admissions for candidates with a compatible academic background. Each application is reviewed individually to assess the fit between the applicant’s profile, acquired skills, and study project. Admission is subject to successful completion of the school’s admission process.
Feel free to contact the Admissions team to discuss your situation and explore the options available to you.
Inside
Dive into the heart of CREA
Interviews
To find out more
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