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Artistic Direction Jobs

What is an Art Director?

Code name: DA or AD, which stands for Art Director. He’s basically an artist, but one who is paid to think, explore, create and produce magnificent things. He turns his passion into his job.

“Human-centric”, the art director is sensitive to the trends, behaviour and expectations of the consumers for whom his creations are intended. In short, they know who they’re talking to!

He’s a dreamer, rarely outside his own world and even more often in the world of the web. Because digital speaks to him! He’s also a true conductor who surrounds himself with the best talent to help him with his creations: communication concepts, brand content, visual identities, mobile applications, video animations, TV films… the list goes on!

Its driving force: the idea. THE BIG IDEA. The one that will win him prizes. His fuel: images, in all their forms. Armed with a few Red Bulls, the DA willingly spends his nights working on it, retouching it, tweaking it.
His job is his passion, we told you!

Course

Interested in CREA?

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CREA focuses its development on five areas: Creation, Marketing, Communication, Digital and Luxury. The school adapts to changes in the professional world, notably by anticipating digital transformations in marketing and communication. CREA favors experience-based learning, with experienced professional lecturers. Close to the market, the school ensures that the knowledge imparted is in line with current professional realities. It maintains a network of Swiss and international companies and experts to support students and prepare them effectively for the job market.