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Bachelor Marketing & Business Development

Hacking the new normal

Business development means constantly identifying new opportunities and transforming them into strategies which create value for the company and its stakeholders, a major challenge in today’s world (the new normal) which is under constant pressure to meet increasingly demanding ethical and environmental expectations. To rise to this challenge, you’ll develop marketing, sales and entrepreneurial skills, as well as a creative and critical thinking mindset. The mastering of new media and technologies will be an additional string to your bow, enabling you to drive companies to gain competitive edge.

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Program

Year 1
Year 2
Year 3

Driving business growth whilst making a positive impact – the two now go hand in hand

Choosing to be a business developer means having an inherent determination to solve problems. It means shaping the business world of tomorrow by ensuring companies have a deeper, more profound mission than maximizing profits. Companies are looking for young, enterprising minds, who are open to new cultures and have a global perspective, to help them adapt to this transformation.

We’ve designed this programme in collaboration with businesses which are known for their disruptive approach in their respective markets. Practical, applicable skills are at the heart of our course, alternating face-to-face classes, workshops and e-learning sessions as well as two semesters of paid internships. Trips and a term abroad can complete your professional training and your lecturers, all active experts in their field, will help to build your future network.

 Join the first intake of this Bachelor’s programme. You won’t have a second chance to be the first!

Compulsory pre-entry course : Tuesday 10th September 2024 at 4 pm

Next course start date: 16 September 2024

180 ECTS Credits

  • 3 years
  • 2 internships
  • 1 study trip to San Francisco (optional)
  • English-Language
  • Campus : Geneva
  • 180 ECTS Credits
  • A Career Center at the disposal of students
  • Possible financing plan

Training eligible for the chèque annuel de formation of the OFPC*

*Please contact the Recruitment & Admissions Department before applying.

After receiving the admission contract and all the documents requested by the CREA management, the candidate will receive instructions for the online entrance exam.

This test is to be taken on an adapted platform and is composed of 4 parts.

The student has 10 days to answer all the questions and submit his/her work, once he/she receives the invitation email from CREA Recruitment & Admissions.

The student will be guided through the online assessment by clear and precise instructions.

If the student fails the online entrance exam, an interview with a specific decision committee will be scheduled.
The candidate’s enrollment in CREA becomes final after the full admission session including the online entrance exam.

  • Must be between 18 and 25 years old
  • Have attended an information session or open house, or have had a personal interview
  • Hold a Swiss Maturity diploma, baccalauréat or equivalent
  • To have filled out the registration form
  • Pass the entrance exam

Course fees

Course fees for 3 years: 54000.-
Application fee: 500.-

Including MacBook Pro computer hardware and graphics software.

Crédits ECTS: This Bachelor’s degree is recognized by professional associations and by CREA’s partner companies, but does not constitute a state diploma. It is nevertheless awarded by a private school and strictly complies with the procedures set out in the Bologna agreements.

Located in France (Paris, Lyon, Bordeaux, Rennes, Beaune and Chambéry) and abroad (Monaco, London, Abidjan, Barcelona, Munich, San Francisco, Geneva and now Lausanne), the OMNES Education Group combines all the possibilities offered by major cities with the dynamism of a friendly environment.

With a network of 19 campuses in France and abroad, the OMNES Education Group offers its students numerous opportunities for double degrees and academic exchanges throughout the world. CREA students benefit from the strength of an international group both in terms of the recognition of the degrees awarded and the possibilities of continuing their studies in Switzerland or abroad.

“The workshops are very good exercises because they allow us to put into practice what we have learnt throughout the course.”

Max, Bachelor @ CREA

Inside

CREA | Bachelor San Francisco Trip 2024
CREA | Workshops de rentrée Bachelors 2023
CREA | Rétrospective 2022-2023
CREA | Speed Stage Dating
CREA ET SUP DE PUB x INSTAGRAM STORY SCHOOL
Bachelor in Digital Business Management | Experience in London

Careers

Jobs

This Bachelors program will enable you to acquire a high level of involvement, skills and responsibilities.

Business Developer • Sales Manager • Account Manager • eCommerce Manager • Omni-Channel Manager Online Traffic Manager Customer Engagement Manager CRM / Data Manager Digital Marketing Manager Digital Project Manager Product Manager
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Speakers

A school that is close to the business world

Our motto is “learn from experience”. Teaching must come from expert specialists. All our teaching staff are professionals in their field. They share their knowledge and toolsets with the students so that what they learn is relevant.

The work market is changing rapidly and it is important for each student to enter the world of work with a relevant skill set.

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