Master

Sports Marketing & New Technologies

A new impetus for your career

The Master in Sports Marketing & New Technologies is an 18-month course carried out during employment. The Master’s course, under the leadership of Michel Desbordes, the academic director of the Inseec Group’s Sports Management department, has been developed in co-operation with the leading players in the market. It includes various workshops with the Study Centre for National and International Sportspeople (CESNI), a trip in Europe to the Munich International Sports Fair (ISPO), business visits and a co-operation with the Russian International Olympic University.

DOWNLOAD THE BROCHURE

COURSE PROGRAMME

Marketing & Communication

Digital Channels

The Economic Environment of Sport

Sporting Goods Industry

Sport Business

Sports Organisations

Workshops & Experiences

A Master in Sports Marketing & New Technologies to launch your career better

This Master is a high-performance course that is completely in line with both the sector, which is constantly changing, and the need for expertise.

The competitive pressure in the industry has considerably increased in recent years and the sector must face 3 major issues – increasing professionalism, globalisation and digitalisation. Being able to adapt to these profound changes is a real challenge for marketers and requires specific expertise that is sought-after and valued by companies.

This Master’s course has been designed in partnership with industry specialists and benefits from the extremely favourable Swiss environment and strong partnerships. Students will acquire real expertise in sports marketing in 6 modules over 18 months and be able to meet the challenges of this exciting industry.

Next Academic year start: September 30th 2019

120 ECTS Crédits

  • 18-month course
  • Programme can be undertaken whilst working
  • 1 trip in Europe
  • 1 optional international trip (Shanghai)
  • 1 3-month exchange with Baruch College in New York possible
  • Language: French
  • Campus: Geneva
  • 120 ECTS Credits
  • Business centre available to participants
  • Grant and finance plan available

There is no specific entrance exam for the Master’s course.
Each application is individually evaluated by the course director, who reserves the right to accept or refuse a candidate without having to provide justification.

    • Applicants must hold a Bachelor’s degree, a national diploma in marketing, communication or public relations, a CFC (State Certificate of Proficiency) in marketing, communication (professional experience required) or an equivalent.
    • The 5-month business internship (or professional activity) must be approved by the school and carried out during the course

Fees

Special offer valid until December 21st : CHF 23’000.-

Fees include 1 European trip. The international trip (example: San Francisco) is an optional extra cost: CHF 3’000.-
CREA is willing to discuss finance options for the course; a personalised payment plan can be implemented.

The INSEEC Group is in France (Paris, Lyon, Bordeaux and Chambery) and abroad (Monaco, London, San Francisco, Shanghai, and now Geneva) and combines all the possibilities offered by major cities with the dynamism of a friendly environment.

The INSEEC Group has a network of 180 prestigious partner universities and offers students numerous possibilities of double degrees and academic exchanges all over the world. CREA students benefit from the strength of an international group both in terms of the recognition of their qualifications and the ability to pursue courses in Switzerland or abroad.

“Teaching is carried out by professionals from the sports sector and there is a focus on issues surrounding digital sports branding.”

Anne-Catherine Durroux, Masters programme director @ CREA

Inside

Interview Sybille

Interview Agathe

A Connected Athlete - Jokke Sommer

Workshop EPCR

CREA @Shanghai | Episode 1

CREA @Shanghai | Episode 2

CREA @Shanghai | Episode 3

Testimonial - Vincent Gaillard

Internships & Businesses

A Connected Athlete - Jokke Sommer

Careers

Careers

This Master’s course will allow you to prepare for various careers in sports management in the best possible way.

Product Manager Project Manager Digital marketing manager Communication / PR Press Relations Manager Development Officer Sponsoring Officer Agency Customer Service Director Sales Manager
LEARN MORE

Speakers

A school that is close to the business world

Our motto is “learn from experience”. Teaching must come from expert specialists. All our teaching staff are professionals in their field. They share their knowledge and toolsets with the students so that what they learn is relevant.

The work market is changing rapidly and it is important for each student to enter the world of work with a relevant skill set.

NETWORK

ALSO DISCOVER

Accreditations LEARN MORE
SGS - ISO-9001 Eduqua Iaa
Partner organisations and associations LEARN MORE
Fsep Agep Edcom Private School Register

Courses

    Blog

      Pages

        Veuillez patienter...