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The Certificate
Creative AI Marketing
In 2023, AI has become one of the key technologies for improving marketing performance, creating high-quality content, creating unique and innovative campaigns, optimising content strategy and improving sales forecasts. For marketing and communications professionals, it is therefore more essential than ever to learn how to use these tools in order to seize the best opportunities. CREA is launching its CREATIVE IA MARKETING programme, a condensed 6-evening training course to become a leader in the field of Artificial Intelligence-assisted creation.
As a communications or marketing professional, taking this CREA training course will enable you to develop the marketing potential and overall performance of your organisation, in order to maximise your visibility while using the most relevant tools (Chat GPT, DALL-E, MidJourney, Synthesia, etc.).
A tailored course designed for professionals, the programme is structured to fit in perfectly with your schedule. The courses are given in the evening, over a period of 1 month. The lecturers, experts and professionals in their fields, guide the students by combining theory and practice, always with a link to the professional world.
EARLY BOOKING OFFER AT CHF 1,100 INSTEAD OF CHF 1,300 VALID UNTIL 20.12.2024
Next session: 3 March 2025
Evening classes on Mondays and Wednesdays from 6pm to 9pm.
- Use the latest AI technologies to create high-quality content that captures the attention of your target audience and improves your marketing performance.
- Automate and improve certain creative tasks so you can spend more time personalising your content.
- Create unique and innovative marketing tools that stand out from the competition.
- Improve your content strategy to maximise community engagement and brand awareness.
- Stay ahead of current trends and emerging AI technologies to maximise opportunities for your business and industry.

AI is not going to replace us, but it will enable us, for those who train, to become super creators.
Fred Dumonal
Director of Continuing Education @CREA
The trainers
Our Digital Marketing Certificate courses are taught by working professionals in the field.
FLORENT ADAM (Speaker)
Chief Digital Officer
Procab Studio
PATRICK BELLAIR (Speaker)
Chairman
The dictatorship of beauty
The programme
Creative AI Marketing certificate
Artificial Intelligence for Copywriting
Artificial intelligence for visual creation
More details
the programme
- DAY 1: MON 03.03.2025 | Artificial Intelligence for Copywriting
- DAY 2: WED 05.03.2025 | Artificial intelligence for visual creation
- DAY 3: MON 10.03.2025 | Artificial Intelligence for Copywriting
- DAY 4: WED 12.03.2025 | Artificial Intelligence for Digital Marketing
- DAY 5: MON 17.03.2025| Artificial intelligence for visual creation
- DAY 6: WED 19.03.2025 | Artificial Intelligence for Digital Marketing
Each certificate participant receives free 6-month access to the LEARNING7 eLearning platform and its program: “Marketing in a Digital World”. This eLearning program, designed to boost your digital marketing skills, has been developed with Facebook, Google, Instagram and Youtube.
For those wishing to develop their knowledge and skills further, we also offer:
- A Certificate in Business AI & Prompt Management
- An 18-month Master’s degree in Digital Marketing

In a nutshell
Things to remember

How to take part in the certificate
Admission requirements
- No pre-requisites are required, but it is advisable to have an interest and curiosity in the field.
- Have attended an information session or open house, or have had a personal interview
School
Price: CHF 1’300.- instead of CHF 1’300.- (early booking rate valid until 31.01.2025).
Booking fee: CHF 150.-.
Inside
Dive into CREA
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