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Events | CREA Digital Day – 9th edition

9th edition – January 19th 2018

An event imaginated by CREA, Emakina and 200 Ideas
1 day, 15 speakers, 1300 attendees.

A very special event brought back to you every year, which gathers leading speakers of the digital world.

Théâtre du Léman, Grand Hotel Kempinski, Geneva

#CDD18

COURSE PROGRAMME

8h30
Ouverture des portes et accueil
9h00
9h00
Le mot de bienvenue René Engelmann, Directeur CREA INSEEC Genève
Olivier Sandoz, Directeur Général Adjoint FER Genève
9h10
9h10
Faire de la Suisse un hub d'innovation digitale reconnu mondialement Fathi Derder, Conseiller national, administrateur délégué de l'Agefi, membre du comité de digitalswitzerland, président du Zukunftsfonds Schweiz
9h20
9h20
Digital currencies: hype or fundamental shift ? Ted Rogers
9h40
9h40
Blockchain, quelles utilisations? Vincent Pignon Ph.D
10h00
10h00
Digital transformation in exponential times - sunny beach or stormy sea ? Nikolay Kolev
10h20
10h20
“The Future is Messenger“ par David Marcus Interviewé à Menlo Park par Arnaud Grobet
10h40
10h40
Pause café/petit-déjeuner
11h30
11h30
Autonomous weapon systems: where to draw the line? Maya Brehm
11h50
11h50
Rethinking education in the era of fake news Dr Dorothee Baumann-Pauly
12h10
12h10
Hacking the refugee crisis by teaching technology Anne Kjaer Riechert
12h30
12h30
Creating impactful brand experiences with VR Christophe Mallet
12h50
12h50
Dreamscape: quand l'innovation genevoise s'invite à Hollywood Ronald Menzel
13h10
13h10
Pause déjeuner avec la participation du Grand Hotel Kempinski
14h10
14h10
Quels défis doit-on gérer dans une société numérique? Pierre Maudet et Bruno Bonnell
14h40
14h40
Les éclaireuses, un média 100% digital native Melody Madar, Les éclaireuses
15h00
15h00
Nespresso: comment réussir la digitalisation d'un leader mondial? Cyril Lamblard, Nespresso
15h20
15h20
Réinventer l'expérience de la banque privée à l'ère digitale Olivier Capt, Pictet
15h40
15h40
L’expérience client à l’heure de l’intelligence artificielle Emmanuel Ledrich
16h00
16h00
Comment les marques peuvent-elles être pertinentes pour le client digital? Anne Lesueur-Neidhardt, L'Occitane
16h20
16h20
How Strava is building a niche sports social network without using ads? Paul Niemeyer
16h40
16h40
The next opportunity of the world of sports Vinzenz Kögler
17h00
17h00
Fin de l'événement

PROGRAM

The CREA Digital Day comes back to open a discussion on the challenges awaiting us in 2018. The continuing Digitalisation of corporations, new technologies, emerging industries, big social changes and more. Come attend the biggest event on digital in Suisse Romande.

Lecturers

Laurent Haug

Laurent Haug


Speaker on Innovation, Digital Transformation and Technology Trends at 200Ideas
Anne Kjaer Riechert

Anne Kjaer Riechert


Co-founder and Managing Director at ReDI School of Digital Integration
Bruno Bonnell

Bruno Bonnell


Député at La République En Marche
Marc Walder

Marc Walder


Member of the Executive Committee at digitalswitzerland
Mélody Madar

Mélody Madar


CEO & Founder at Les éclaireuses
Ronald Menzel

Ronald Menzel


Chief Strategy Officer & Co-founder at Dreamscape Immersive
Pierre Maudet

Pierre Maudet


Conseiller d'Etat at Canton de Genève
Dr Dorothee Baumann-Pauly

Dr Dorothee Baumann-Pauly


Business Ethics and Human Rights at NYU Stern School of Business
Cyril Lamblard

Cyril Lamblard


Global Head of eCommerce at Nestle Nespresso
Christophe Mallet

Christophe Mallet


Co-founder at Somewhere Else
Maya Brehm

Maya Brehm


Advisor at Article 36
Vinzenz Kögler

Vinzenz Kögler


Président at Fédération Suisse de l'e-Sports
Vincent Pignon Ph.D

Vincent Pignon Ph.D


Founder at WeCan.Fund
Anne Lesueur-Neidhardt

Anne Lesueur-Neidhardt


International e-commerce and media director at L'Occitane
Olivier Capt

Olivier Capt


Head of Innovation & Digital Client Solutions at Pictet
Paul Niemeyer

Paul Niemeyer


Country Manager DACH at Strava
Emmanuel Ledrich

Emmanuel Ledrich


Marketing Cloud product specialist at Oracle
Nikolay Kolev

Nikolay Kolev


Co-Founder & Managing Director at Deloitte Digital GmbH
Xochilt Balzola-Widmann

Xochilt Balzola-Widmann


Director SMB EMEA at Facebook

Videos

CDD18 - David Marcus

CDD18 - Emmanuel Ledrich

CDD18 - Paul Niemeyer

CDD18 - Anne Lesueur-Neidhardt

CDD18 - Melody Madar

CDD18 - Cyril Lamblard

CDD18 - Olivier Capt

CDD18 - Vinzenz Kögler

CDD18 - Pierre Maudet et Bruno Bonnell

CDD18 - Ronald Menzel

CDD18 - Christophe Mallet

CDD18 - Anne Kjaer Riechert

CDD18 - Dr Dorothee Baumann-Pauly

CDD18 - Maya Brehm

CDD18 - Nikolay Kolev

CDD18 - Dr Vincent Pignon

CDD18 - Fathi Derder

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